When a freelance or a freelancer wants to find customers, you must first create a presentation on their profile which is also able to convey the most of its abilities, qualities and skills, also to create confidence and to push the party to initiate collaborations lasting.
Here, then 6 practical tips to follow to the letter to reach the goal in a simple and immediate: a number of valuable suggestions whose primary purpose is to teach how to make professional presentations and convincing enough to be shown to customers.
# 1- Choose an effective title
Understanding how to find new customers is certainly not a simple thing, but for sure to get good results you have to prepare a header of the short presentation, concise and eloquent. The only information to be entered are:
- The title containing the position held (Graphic Designer, Junior Programmer, etc.);
- The years of experience;
- Areas of expertise.
At this early stage we do not need any more details, because those already shown more than enough to do to establish contact if the profile in question is or is not appropriate to perform the tasks required.
# 2- Add a professional photo
Because, to acquire customers, you have to feed every confidence and reliability, it is recommended to add to their submission a professional image with white background, crisp colors and friendly smile.
If for some reason you do not want to appear in person in the photograph, you may prefer an avatar or something like that identifies the service (for example, a graphic or a logo design illustrator).
# 3- Enter the qualifications and experiences
To find new customers taking advantage of the presentation of your profile, it is important to add the same all the qualifications obtained and the experience gained at a professional level: explain perfectly what you can do, proving to be able to better manage the proposed assignment.
In addition to the title with the position held, the years of experience and areas of expertise, so it is then appropriate to include a specific section dedicated to everything related to their technical capabilities.
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# 4- Describe the details of the academic education
If you have good academic credentials, it is important to add them to your presentation, so as to make possible to understand the customer, in addition to the experience gained in the field in the workplace, they also possess the specific skills acquired during the training course.
A copywriter, for example, may indicate the possible master’s degree in journalism followed after college or the attendance of courses in foreign languages and creative writing workshops (these simple details well have the referent and led him to place more trust in the person in question).
# 5- Shows the contact information
Adding to the presentation of the profile of the contact information (address, phone number, e-mail, etc.), Often you can find new customers to forge partnerships with local professionals.
In fact, often it happens that in particular small and medium-sized enterprises sometimes require external resources available to travel to headquarters when necessary: the fact that the employee clothes close to the company and can reach you at any time, increases the chances of him getting the gig.
# 6- Include your case history
In the event that a freelance or freelancer has managed in the past of important projects for other companies, it must indicate it in your presentation to demonstrate to the customer the work over time.
The idea is to bring first of all the most recent interventions, adding for each point, the greatest number of possible information (for example, specify the name of the buyer, the period of employment or other such details).
Even feedback and testimonials from satisfied customers they serve a lot, because they give a better idea of the actual professionalism demonstrated during the individual collaborations (ask the representatives of the previous post on place and add it in the profile work).
As mentioned, finding customers is never at all easy, but following the 6 valuable tips just provided, you can make a persuasive presentation, effective and convincing.