How best to promote your website

How best to promote your website

Once you have had a website designed by a Web Design Edinburgh agency like www.design-hero.com/web-design/local-web-agency/edinburgh/, you will want to find as many ways as possible to promote your site. Here are a few ideas to help get you started.

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Social media – with more and more people heading to social media to look for recommendations for both products and services, it is important that you think about how these platforms could help support your business. They are great marketing tools, and they give you a way to drive more traffic to your website. You can do this by sharing sales-type posts or by adding links to your product and services pages.

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SEO – this is made up of a number of ways that you can get your website to appear higher up the Google search results. This can be done with on-page SEO as well as off-page SEO. Off-page SEO consists of articles being written that contain a URL link to your website and a keyword or phrase that relates to your business. This can then drive traffic back to your website.

Directories – it is important that when you look at directory sites, you think carefully about whether they are the right fit for your business. There is no point in adding yourself to every available directory if your target audience isn’t going to use them. When you carefully select them, they can be a great way to get your website in front of new potential customers.

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