How To Make A Business Plan That Is Useless: 5 Fatal Errors


The business plan is vital for proper business management. If developed poorly, it can be a source of problems: Here are 5 classic mistakes to avoid being drafted …

What are the fatal mistakes made during the making of a business plan? Let’s find out right away with analyzing step by step the five following points: more or less frequent mistakes to recognize and avoid before causing the company problems.

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#1- Draw up a too generic document and addressed to all

One of the first rules to figure out how to make a business plan useful and effective is to carefully choose the category of people to which it is addressed.

Assuming that such a document should not and cannot meet the needs of all, it becomes appropriate to scrupulously select a specific audience to which direct their planning: well-defined users in the business plan find precise answers to certain questions and practical solutions address certain concerns.

#2- To dwell excessively on unnecessary issues

When the primary goal is to draft a good business plan, you have to do everything possible to eliminate or minimize the unnecessary information, leaving room for the most important concepts.

To obtain a satisfactory result serves the right mix of completeness, consistency and ability to summarize : three basic components which, when used properly, ensure the preparation of a comprehensive document, perfectly understandable and, above all, able to dispel any doubt expressed by its interlocutors.

If, for example, planning caters to your team, it is not strictly necessary to dwell too much on details that members already know. We have to focus on different issues, which may in any way cause difficulty, uncertainty or concern to the staff.

After the drafting of the plan, it is advised to read it and edit it to remove all the unnecessary sections.

You may also like to read another article on BSOinvest: Leadership and team building: How to get the most out of your team and work better

#3- Defining the membership market with excessive approximation

Understanding how to make a good business plan and adequate means among other things also enter inside an exhaustive section on the membership market.

Although, quite often, many entrepreneurs tend to be performing the cloning operation in the Internet descriptions of other companies, this shortcut must be absolutely avoided, because each company is part of an as unique as different context.

To do a good job you need to show maximum attention to the smallest details. In addition to this, it should next be exactly identify the most relevant points, focusing primarily on the type and the location of end customers. Only after doing this, it should then explain in detail the characteristics of the target market.

#4- Describe superficially the financial data section

To realize a good business plan is important to cure the most of the financial data section, describing the situation in an easy, conversational and exhaustive.

If it is true that, in the process of drawing up the business plan, many entrepreneurs are struggling to write the part related to economic information of its commercial activities, it is also true that to get a good result just explain the subject in the form of narrative : the ideal is to bring the commenting numbers with a language as clear and understandable as possible.

#5- To exclude the prospects for the future

Another tip that allows you to make the business plan actually useful for the enterprise is that they put in it a specific section dedicated to everything related to the future prospects.

Just as it is important to carefully select the people to whom the document is addressed and to better describe the membership market, we must also explain well what is expected from the activity in the short and medium term.

In case you are referring to the staff, you can, for example, present the strategy to be implemented to achieve the agreed goals, but if the recipient is a lender, then you may want to focus on issues relating to their financing needs.

This is our list of five mistakes most often during the making of a business plan: situations to be avoided to ensure the company’s further growth opportunities.

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